If part of your job is writing sales proposals, you know what a pain they can be. If you want your proposals to blow your audience away, let expert Bob Kantin show you how. With his advice, you’ll be creating sales proposals that prove your understanding of the buyer’s business, present a viable business solution, and demonstrate your ability to deliver the goods. With Sales Proposals Kit For Dummies, you’ll discover how to:

• Write an unbeatable proposal
• Get to know your buyer
• Evaluate your proposal from the buyer’s perspective
• Sell yourself and your organization

This book is loaded with information that will help you write winning proposals, whether you’re a first-time proposal writer or a seasoned sales professional. It presents a proven and effective sales proposal structure and content guidelines that work for any size or type of business. With simple, step-by-step instructions and delightful cartoons, Sales Proposals Kits For Dummies makes writing a sales proposal fun and easy. You’ll find out:

• What every great proposal must include
• How to make the boring stuff interesting
• How to package and present the proposal
• How to team with the buyer to design the perfect proposal
• The differences between internal and external proposals
• Ten things a buyer expects in a proposal